Blog

Welcome to the new Playbook Website

Playbook Communications has been growing and changing since it launched in 2007. Our client list keeps getting bigger and our team continues to flourish. Unfortunately, you weren’t able to see any of that on our website because it hadn’t changed since 2007—a lifetime ago in digital terms.

(Put it this way, in 2007 the most significant thing Justin Bieber was known for was placing second in a Stratford, Ontario singing competition.)

Mea culpa, we got so busy growing the business and helping our clients, renovating our digital house was pushed to the back burner.

But no more.

We’re thrilled to unveil a major redesign of Playbook’s website.

We’d like to invite you to take a few minutes to explore the website. We’re telling you a bit more about us and what we do. We’ve unveiled our new emergency crisis management number and email. We’ve also chosen to focus on two social properties: our Twitter account @PlaybookPR and this blog. (Why we chose those two vehicles is a whole other blog post.)

Basically, it’s a fresh take on our traditional X’s and O’s. Our whole approach to this redesign can be summarized in the transition from our old landing page to our new one: why use paper when you can skywrite?

Take a spin and let us know what you think. Don’t forget to check back as we’re going to update the blog with company and client news, career opportunities and our take on the news of the day.